SmartPay from PayCaptain focuses on deep personalisation for employees to help them save and make better provision for their financial future. Users are prompted into healthy and sustainable saving behaviour at a time that’s meaningful to them and their finances. Integrated into PayCaptain’s payroll software, SmartPay makes highly relevant, personalised recommendations to help employees meet their financial goals.
With up to 34% of adults in the UK having £1,000 or less in savings and 78% of UK adults having maths skills below GCSE grade C, PayCaptain has built SmartPay to provide an easy-to-use tool that’s personalised to an individual’s circumstances, helping them build more financial resilience through payroll.
“7 in 10 employees surveyed said they would want access to SmartPay and felt they would benefit from using it"
Using Behavioural Insights to Improve Employee Financial Resilience Report
Behavioural Insights Team, 2023
By presenting savings goals in daily amounts, SmartPay breaks down financial goals and makes them more achievable.
Prompting employees into good financial decision-making at personally relevant, timely moments makes them more likely to save.
Increases financial security and peace of mind that financial commitments can be met by overcoming behavioural biases to saving.
By building savings and improving financial resilience, employees experience less financial stress, leading to fewer distractions and increased workplace efficiency.
“70% of employees said they would like to set up automated savings with SmartPay"
Using Behavioural Insights to Improve Employee Financial Resilience Report
Behavioural Insights Team, 2023
SmartPay makes in-context, highly personalised prompts to employees through the PayCaptain mobile payroll app. With personalised suggestions being more likely to be accepted by employees, SmartPay influences healthy payroll saving and pensions behaviour, while reducing unsustainable actions like saving more than employees can afford:
Avoids the erosion of pay through tax and NI by guiding employees to save and maximise the full value of salary increases and bonuses - resulting in savings of up to 50% of the salary increase for some employees by eliminating deductions.
With personalised alerts that celebrate changes in an employee’s financial situation, SmartPay makes recommendations for impactful ways to save - like diverting the funds to savings at the end of student loan repayments.
SmartPay gives employees more chances to opt in to pensions and promotes the benefits of investing. This friendly approach helps employees build for a more comfortable future.
Over a period of 12 months, PayCaptain commissioned an in-depth research project to understand how the subtle way in which choices are presented can influence human behaviour. The detailed study led to PayCaptain developing SmartPay’s groundbreaking technology to encourage saving, responsible investment, and promote sound financial decision-making through ‘nudging’ employees with personalised, highly relevant suggestions.
We'd love to talk about how PayCaptain can add value to your company and your employees. Click the button below to arrange a demo and see PayCaptain in action!
Arrange a demo